Editorial Policy The Editorial policy guidelines is given below: Do not comment on political matters and situations arising out of racial or religious intolerance Do not comment on matters that are sub judice Everyone is entitled to their basic assertive rights Focus on the content and spirit behind the communication, not on the style of delivery Extend due respect, courtesy and benefit of doubt to everyone Human beings are judged by their actions not intentions. Command respect by your actions, deeds and words Everyone has the right to say a 'yes' or 'no' or 'nothing' to anything Everyone has the right to make and learn from mistakes Everyone has the right to change their mind Express your opinions without fear, but ensure being fair and without any prejudice, bias, bigotry and value judgment Make people think and ponder over your comments, opinions and views and arrive at their own conclusions Finally, remember when you have the above rights, you have the responsibilities accompanying it and be your own fulcrum to balance both Ethics is of paramount importance to us. There are two approaches to the subject of Business Ethics. One is the Normative approach and the other is Empirical. The normative approach is the option chosen mostly by Philosophers and Theologians focusing on morals, truth, fairness, justice, rights and wrongs, which are rather abstract and difficult to understand, whereas the empirical approach is chosen by most social scientists, management consultants, academics and scholars who are more concerned with implementable decisions on the subject. Unfortunately, the subject of business ethics cannot exclude moral and immoral considerations and as a result a symbiotic relation of both approaches has to exist to come to any meaningful conclusions. We are not present to pass value judgments on incidents and people, which is against our editorial policy. We avoid reference to people, as far as possible, unless the incident or event, warrants it. We have to refer to incidents or events in some real life case studies. Any comment on the incident or event is not a reflection on the individuals or organizations concerned. The objective is that such mistakes are not repeated and we learn from them. There is an opportunity to learn, even from a calamity. © Copyright, 2006. All rights reserved.